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Home » Newsroom » Events
Event

Next in Direct Workshop 2026

Event Details
Where:
Washington, DC
When:
January 15, 2026

Attain Partners at the 2026 Next in Direct Workshop

Sterrin Bird, Nonprofit Executive in Residence at Attain Partners, will participate in the 2026 Next in Direct Workshop as the featured keynote speaker. Her session will anchor the afternoon program, focused on strengthening board engagement, leadership communication, and mission-driven decision-making within nonprofit organizations.

The Next in Direct Workshop brings together nonprofit and association leaders for an afternoon of discussion, peer exchange, and applied learning centered on board relationships, data-informed storytelling, and executive influence.

Re-Humanizing Philanthropy: Creating Buy-In for Mission-Critical Initiatives
Featured Keynote | 2:15p – 2:45p

Sterrin Bird, Nonprofit Executive in Residence at Attain Partners, will deliver the workshop keynote. Her address will open the afternoon program and set the stage for interactive discussions focused on leadership, storytelling, and board engagement.

The keynote is designed to frame the sessions that follow, providing perspective on how nonprofit leaders approach mission-critical initiatives and engage board members in meaningful ways

About Sterrin Bird

A global fundraising leader with a proven track record, Sterrin Bird is a transformative figure in the nonprofit community, universally recognized for her nearly three decades of exceptional dedication to philanthropy. Her expertise spans the future of fundraising, building robust teams, and mastering the art of relational fundraising. With a keen focus on breaking down silos and fostering human-centered change, Sterrin excels in leveraging technology in support of mission outcomes and is an advocate for utilizing AI for fundraising innovation.

Prior to her tenure as a development officer, Sterrin catalyzed growth as a development consultant for three notable international consulting firms, where she blossomed into a cross-functional leader. In 2010, she founded her own consulting practice, orienting her approach around uncommon coaching and leadership mentoring. Throughout her multifaceted career, Sterrin has orchestrated over three dozen capital campaigns across the globe, cumulatively raising more than $5.5 billion, securing her reputation as a global fundraising leader.

Originally from Short Hills, New Jersey, Sterrin now calls the Bay Area home, living with her two children, Thomas and Mary. She is a prolific public speaker and is also deeply invested in her community. She sits on the board of Maimoni Valley Preserve, One Life Counseling, and the Young Men’s Service League, embodying the spirit of engaged and impactful citizenship.

Fundraising Advisory and Precision Philanthropy Services

Our fundraising advisory services are designed to deliver measurable, lasting impact. We focus on tangible outcomes that strengthen teams, elevate performance, and position organizations for sustained growth.

See Results That Matter

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  • About
    • The Attain Way
    • Leadership
    • Who We Serve
    • Alliance Partners
    • Contract Vehicles
    • Attain Digital
      • Executive in Residence Program
    • Attain Research
      • Indirect Cost Rate Policy Updates and Guidance
      • Uniform Guidance
  • Services
    • -
      • Services
    • -
      • Technology
        • Advanced Analytics
        • Application Development and Modernization
        • Data Science
        • Emerging Technology
        • Enterprise Business Solutions
        • Salesforce Innovation
          • Attain Accelerate
          • Managed Services for CRM
          • Salesforce Digital Engagement
    • -
      • Strategy
        • Advancement Advisory
        • Attain Talent Recruiting Services
        • Business Process Modernization
        • Change Management
        • Enrollment Management and Student Services
        • Fundraising Advisory and Precision Philanthropy
        • Inclusion, Diversity, Equity, and Allyship (IDEA) Transformation Services
        • Juran, an Attain Partners Company
        • Library Planning and Strategy
        • Organizational Transformation
        • Program and Project Management
        • Shared and Managed Services
        • Strategic Finance
        • Strategic Planning
    • -
      • Compliance
        • Asset Management and Valuation
        • Contract Negotiation
        • Cost Recovery Optimization
        • Embedded Talent
        • Financial Aid
        • Grants Management
  • Products
    • Rate
    • Research Performance
    • Strategic Finance Performance
  • Newsroom
    • Blog
    • Events & Webinars
    • News
    • Insights
    • Awards
    • Case Studies
  • Careers
    • Open Roles
  • Contact
    • Subscribe

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