Event Details
Washington, DC
March 19, 2025
Navigating Uncertainty in Fundraising
It seems that every time we turn around there is another enormous challenge facing the nonprofit sector to reach sustainability with revenue generation. This has always been true, and sadly, may always be true. So what can we do?
Join Attain Partners’ Founder and CEO Greg Baroni and Nonprofit Executive in Residence Sterrin Bird in conversation with Steve Harrison, President of Moore’s CDR Division, and Jon Thompson, Vice President, Philanthropic Strategy & Technology at Children’s Hospital of Philadelphia, to discuss practical ways that organizations can navigate the continued uncertainty in fundraising, empower their teams to think creatively, and persevere despite the headwinds.
Stick around after the panel for a happy hour to network and share ideas for success.
Attain Partners is excited to host our event at China Chilcano by José Andrés, the founder of World Central Kitchen. Attain Partners is proud to have served World Central Kitchen as a client since 2023.
About the Speakers

Greg Baroni
Founder and CEO, Attain Partners

Steve Harrison
President, Moore’s CDR Division
Steve Harrison is the President of Moore’sn CDR division, and has spent his entire three-plus-decade career in direct marketing. He brings a rich and unique set of skills to the table that has allowed him to modernize and future-proof the agency, while building amazing teams to deliver solid fundraising results every day. By engaging with care and transparency, he’s built a family culture where employees are heard and respected, and thrive as a result.

Jon Thompson
Associate Vice-President of Philanthropic Strategy & Technology, Children’s Hospital of Philadelphia
Jon Jeffries Thompson is the Associate Vice-President of Philanthropic Strategy & Technology at the Children’s Hospital of Philadelphia working to answer the question, “How can technology advance philanthropy?”
Jon’s work has won numerous awards including a Gold Addy and a Gold Omni. Over his career, Jon pioneered the use of Internet-of-things digital signage, multi-source attribution modeling, psychographic ad targeting, machine learning/A.I & big data in marketing automation and the use of augmented & virtual reality to aid in major giving; in addition to be co-inventor on several patents dealing with probabilistic identity resolution.
Jon has worked with many nonprofits including Children’s National Hospital, Phoenix Children’s Hospital, SEIU, Feeding America, Ocean Conservancy, United States Military Academy (West Point) & CARE. Before his tenure in the nonprofit space, Jon worked in politics specialising in a form of digital communications /agenda setting as well international trade treaty game theory.

Sterrin Bird
Nonprofit Executive in Residence, Attain Partners
A global fundraising leader with a proven track record, Sterrin Bird is a transformative figure in the nonprofit community, universally recognized for her nearly three decades of exceptional dedication to philanthropy. Her expertise spans the future of fundraising, building robust teams, and mastering the art of relational fundraising. With a keen focus on breaking down silos and fostering human-centered change, Sterrin excels in leveraging technology in support of mission outcomes and is an advocate for utilizing AI for fundraising innovation.