Blog
June 7, 2014
What if your nonprofit could be connected — anywhere, anytime — and on your mobile device? A far-off dream? No — it’s now! Last week, the Salesforce Foundation announced Salesforce1 for Nonprofits at the Innovation Force + Social Good conference in Washington, DC. It’s a plan to strategically connect organizations and constituents to:
- Manage cases, call centers, hotlines, advocacy and policy tracking, centrally within a single CRM.
- Communicate and engage with their communities anytime, anywhere, with social intranets, member communities, chapter and affiliate communities and partner communities.
- Enable real-time communication with volunteers, supporters and other constituents with multi-channel marketing, email marketing, marketing automation and social engagement.
- All while still raising funds with features for donor, event, volunteer and grant management – a truly connected nonprofit.
So, of course, you are now asking how… The Salesforce Foundation has pulled these functions together with a solution roadmap called Salesforce1 for Nonprofits. This roadmap is the foundation of how this all fits together on the Salesforce platform. It includes the core Salesforce CRM components, nonprofit focused implementation partners like ACF, and a set of pre-integrated apps focused on the nonprofit sector including:
- roundCorner: the roundCause platform allows organizations to build and retain lifetime constituents by executing fundraising campaigns at scale with built-in workflows, planning events and tracking volunteers all in one place.
- Storybank: to collect powerful personal stories in order to demonstrate the real-world impact of events and policies.
- WealthEngine: is a service that delivers donor research, screening and analytics to help nonprofits better target outreach efforts and raise more funds.
- StayClassy: a sophisticated peer-to-peer fundraising solution.
At ACF, we think this is great news. The world is changing rapidly and to stay relevant, nonprofits must connect with their constituents when they want to be reached, how they want to be reached, and in a way that they will respond. Think about these facts:
- There are 4.5 billion social network users
- There will be 2.5 billion smartphones by 2017
- Many of you serve constituents who do not have and never will have access to computers or even electricity regularly, but they do have mobile phones
- Some donors still want to receive and respond via direct mail
- You are competing for those constituents’ attention span, passion, and dollars
We are thrilled to be a part of the Salesforce Foundation’s Salesforce1 for Nonprofits solution to meeting and solving these challenges today! Find out how ACF Solutions can help your nonprofit. Contact us today!
