Salesforce Consulting and Product Partners of the Year for Education team up to create superior solutions
This is a weird time for event management, some of us are back to running events the old-fashioned way, while others are still living entirely in a virtual world. Whichever way you prefer to run your events, Blackthorn and Attain Partners can meet your needs. With Attain Partners’ solution design and implementation expertise and Blackthorn’s superior product capabilities, your organization can easily establish a system to plan and run events with efficiency and ease.
Attain Partners was thrilled to have the opportunity to co-host a partner-led webinar with Blackthorn championing this collaboration during Salesforce.org Week of Learning!
Event Management within Salesforce
Every implementation expert at Attain Partners has seen more than a few event management apps that integrate with Salesforce, and all of us can tell you that not all integrations are created equal. With most event management tools, you are limited to the features included in the tool itself; there is no app store to extend your event management functionality. If you are lucky, your event integration may include enough data to pull together some basic analytics and tracking information within Salesforce, but there is no guarantee.
Since Blackthorn Events is installed directly into Salesforce, it automatically benefits from the robust set of features and apps that comes with the ever-growing Salesforce ecosystem. Whether you are looking for advanced analytics and reporting available with a Tableau integration or a full 360-degree view of your attendees and their interactions with your organization/institution, Blackthorn + Salesforce can make it happen, and Attain Partners can implement the solution for you.
Automating Event Check-In Process with Blackthorn Events
In-person events have a great edge when it comes to checking in your event attendees. Blackthorn mobile check-in allows anyone with a smartphone to check in attendees as they show up. That means you can log in your volunteers via the mobile check-in app and let them handle the check-in, badge printing, and QR code scanning process without worrying about data security since the only thing they can see is event information from within the app. Not only is mobile check-in effective and simple—it is also included with Blackthorn Events at no extra cost!
Blackthorn Events and Zoom for Virtual Simplicity
If you have ever tried to set up a virtual event using an event management app, chances are you were at least a little frustrated by the experience. With Blackthorn, you can streamline the process to the point where you almost don’t even need to think about setting up your virtual event. By integrating your Zoom account with Blackthorn Events, you can instantly make any Blackthorn event virtual. While building your event, simply enable your Zoom integration, and as your registrants sign up, they will automatically be added to the webinar list and receive the event attendance link in their confirmation email. It is just that easy! Blackthorn even offers integration options with several other webinar providers if you do not use Zoom.
Attain Partners can make Blackthorn work for you
Attain Partners has experience helping clients make Blackthorn Events work for all types of events, and we can do the same for you. To give you an idea of the types of events we have developed Blackthorn solutions for in the past:
- College recruitment events for multiple universities, each with unique needs and event configurations. Using the Blackthorn mobile app, it is possible to register and check in walk-up attendees at your event with ease
- Orientation weekends set up as multi-day events with breakout sessions and speakers. With Blackthorn, you can create complex, multi-day events without needing to pay for any expensive add-on features
- Charity galas that include table reservations, guests, underwriters, and sponsors. The number of out-of-the-box features included in Blackthorn makes it possible to cover your event management needs.
- Training webinar series designed to support hundreds of attendees at once. The Blackthorn webinar integration ensures that if you can find the audience, you will never be limited by a maximum number of attendees unless you want to.
Success at Hoag Hospital Foundation
Why is Attain Partners the best implementation partner for Blackthorn products? Because we know their product and its many use cases inside and out. Recently, Attain Partners encountered a specific need that could not be met by what Blackthorn offers out-of-the-box, so we put our skills to work to produce a solution. Hoag Hospital Foundation selected Blackthorn as part of their Salesforce implementation project with Attain Partners, but the only problem was that Hoag hosts multiple gala events a year and needs to be able to manage seating charts for those events. Although out-of-the-box Blackthorn supports the data behind seating charts, the user interface that goes with the seating chart data was not designed for making multiple seating updates quickly. This was going to result in considerable time invested in seating management. Attain Partners stepped in, designed, and created a drag-and-drop user interface for seating management using Lightning Web Components that install on top of Blackthorn Events to extend base functionality and improve the quality of life for Hoag team members. As a result of the custom solution we created for Hoag with Blackthorn, Hoag can now manage their seating assignments in a fast, effective, and modern way, saving their staff multiple hours per event and allowing them to shift their focus to other important tasks.
Events Innovation
We are always looking for the next big thing in events, so if you think you have a unique-use case, we would love to hear about it! Learn more about our Salesforce Innovation services here.
About the Author
Jason Cook is a Principal Consultant at Attain Partners. Jason has worked as a Salesforce implementation expert since shortly after he first discovered Salesforce in 2013. Jason’s passion for database design and creative problem-solving has proven to be an essential ingredient to success for dozens of organizations since he first got his start as an implementation expert.
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