Doug Barrow
Managing DirectorHigher Education Market Lead
“There exists nothing more important than the strength of teamwork to serve as the catalyst for success. I firmly hold the conviction that by Teaming for Speed in collaboration with our clients, we seamlessly integrate into their organization to ensure transformative outcomes.”
Doug Barrow serves as Managing Director and Higher Education Market Lead for Attain Digital. In his role, Doug leads client engagement and the successful delivery of various services, encompassing Salesforce innovation, strategic transformation, and change management. With a career spanning over two decades in the education technology industry, Doug has contributed to business development, industry strategy, and go-to-market leadership.
Prior to Attain Partners, Doug dedicated nearly a decade to Salesforce, where he held leadership positions in the Higher Education division. During this time, he directed the internal Education Center of Excellence and led a Higher Education advisory team, specializing in Enrollment Management, Student Success/Advising, Strategic Marketing/Communications, and Advancement.
Doug holds degrees in business from Adrian College (BBA) and the University of Michigan (MBA).
Community Involvement
- Youth Sports Coach
Industry Involvement
- Salesforce Partner Advisory Board, Member
- Salesforce Higher Education Events, Contributor
- EDUCAUSE, Member
